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12 tips for an effective website |
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CHECKLIST for an
Effective Web Site
- SPEED.
Users
have eight seconds of patience while waiting for your page to
load. It's like eating out, "keep me waiting and I will leave
your restaurant and never return." This is especially true
for your home page visitor’s first time visit.
PERSONALITY.
When the first screen from your Web Site appears on someone's
monitor, it should portray your business in a distinctive light
and distinguish itself from the competition.
ENJOYMENT.
Wording and design should blend together to create a positive user
experience.
EASE OF USE. Make
your site easy to learn. A good site should be like good software.
You should not need a manual to learn how to use it. Create a
logical flow and include good navigation menus or buttons. Design
your site so that people can always guess right.
FUNCTIONALITY.
Don't let a prospect get lost. Make
it clear how to get from place to place on you site.
CONTENT. Useless
content is worthless. Fancy photos, animated pictures or music are
no substitutes for useful, meaningful content. Present something
worthwhile to read and look at.
CONSISTENCY. Conform
to a standard and consistent style and stick to it. Don't have
"Road Show", "road-show" and "road
show" on the same page. A pro with good editing skills reads
all wording before it goes to the web.
FEEDBACK.
Give users a way make suggestions, ask for clarification or offer
you praise. Make it very easy for them to contact you, not just
through your web site. Display phone/fax numbers, e-mail and snail
mail addresses. There are fewer collisions on one-way streets, but
it's hard to turn around if you're going the wrong way.
SATISFACTION.
Give visitors what they expect. If you sell, If you're a
photographer, display pictures. If you sell books, show people how
to buy them. If you run a visitor center, give people a reason to
visit. Sometimes give people what we want instead of what they
want.
YOUR GOALS.
Strive for a
quick-loading, well-designed, solidly written, easily maneuverable
and understandable web site that is pleasantly interactive,
meaningful, and distinctively yours.
USER GOALS.
Visitors to your site want information more than entertainment,
and convenient surfing without being distracted by advertising
banners, pop-ups, or display gimmicks.
REVIEW. Ask
outsiders to your site, look over their shoulder and document
their experiences. Watch them navigate. Note their body language
as pages appear on the monitor. Most importantly, let them control
the mouse. Change your site to meet user actions.
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Software / Hardware / Networking
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Tel 386 960-7073
Deltona, Florida |
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Computer Things |
CPI of South Florida |
Service |
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Make your life easier with our help... Call today: 386 960-7073 |
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